A New Product

The documentary runs for 36 minutes and offers insights into the qualities and practices of corporate consulting. It highlights the work of a smaller firm that collaborates with major players like Vodafone and Unilever, providing a look at how working environments are designed for efficiency and productivity.

Harun Farocki's direction adds a critical lens to the narrative, exploring the intersection of corporate identity and space. As a documentary, it serves as a reflective piece on the nature of work and the corporate ethos, making it a unique addition for those interested in business practices and documentary filmmaking.