Buy Me, Sell Me

This documentary presents a critical report on a gathering of American businessmen in Nice, showcasing their efforts to manipulate the French public under the guise of religious and altruistic feelings. The film highlights how these Mormon businessmen used word-of-mouth marketing to promote detergent, revealing the complexities of their strategies.

As a documentary from 1970, it provides insight into the business practices of the era, particularly in relation to marketing and consumer behavior. Collectors of documentaries and films that analyze social phenomena may find this title particularly interesting due to its focus on the manipulation of public perception and the ethical implications involved.

The film is produced by GREC, adding to its significance in the documentary genre. It captures a moment in time when marketing techniques were evolving, making it a relevant piece for those studying the history of advertising and business ethics.