Cola Wars

Cola Wars traces the longstanding competition between Coke and Pepsi, highlighting Coca-Cola's position as the dominant force in the soft drink market. The film explores the bold move by Coca-Cola's executives in 1985 when they altered the recipe of their flagship beverage, a decision that shocked both the industry and consumers.

Featuring a notable cast including Bill Katz, John Belushi, Bill Cosby, and Bill Murray, the documentary provides insight into the marketing strategies that defined the brands. It reveals how Pepsi consistently challenged Coke's supremacy through innovative advertising while Coke maintained its traditional approach.

Available formats for collectors include DVD and VHS, making it accessible for those interested in the history of soft drinks and the marketing battles that shaped the industry. This film offers a comprehensive look at a significant chapter in beverage history, appealing to fans of documentaries and historical narratives.