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The Codes of Gender is a 2010 documentary directed by Sut Jhally. This film explores the intersection of advertising and gender roles, highlighting how commercial culture perpetuates outdated representations of femininity and masculinity.
Offers a critical perspective on gender in advertising. Β· Engages with sociological works, especially Erving Goffman. Β· Presents a mix of visuals and commentary that encourages deep thought.
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The Codes of Gender is a documentary.
The film was directed by Sut Jhally.
The Codes of Gender was released in 2010.
Key themes include gender roles, socialization, power relations, and the impact of advertising on cultural norms.
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