UFC 318: Holloway vs. Poirier 3

UFC 318: Holloway vs. Poirier 3 is a significant event in the world of mixed martial arts, occurring on July 19, 2025, at the Smoothie King Center in New Orleans, Louisiana. This event was produced by the Ultimate Fighting Championship, ESPN, and Zuffa, highlighting the organization’s commitment to premier combat sports entertainment.

In the main event, former UFC Featherweight Champion Max Holloway defended his symbolic "BMF" title against former interim UFC Lightweight Champion Dustin Poirier. This fight marked their third encounter, adding to the intensity and history of their rivalry. Notably, this event also served as Poirier's retirement fight, raising the stakes for both fighters involved.

As a collector, the physical media release of UFC 318 offers a tangible piece of combat sports history. The fight features well-known competitors, including Max Holloway, Dustin Poirier, Kevin Holland, Patricio Freire, and Michael Johnson, all of whom are prominent figures in the UFC landscape.